01 The name
IncogNiko is a blend of Incognito and Niko, as that was one of my childhood nicknames. I could sell you a lie and come up with a deep story about where it came from, what it means and why…
But that would be fake, and morally, I’m just not built like that.
02 Before
Niko is somebody who’s tried everything under the sun, whether it’s sports, media or just working a normal 9-to-5 job. In all these different industries, I’ve thrived and progressed to high levels, but still found myself feeling miserable… until I downloaded Photoshop and started playing around with it. Instantly, I fell in love.
03 The work
I went from designing album covers and little fun graphics to tapping into the British culture I grew up in, while also implementing my native culture. Hence why you’ll see more West African influences in my work. Every day, I grow more interested in different cultures and ethnicities, creating pieces that resonate with and represent them.
Once I started my creative and design journey, a lot of people pulled me aside and let me know how talented I was. So, I studied, locked in and took my craft seriously.
04 The leap
I started working on different garments for bars and brands, then thought to myself, if I keep learning and developing my craft, I could really make a living doing this. So, long story short, I took that leap of faith, sold out of the majority of my products, and the rest is history.
05 To be continued
There’s definitely more to the story, like how my great-grandfather played a big part in my love for design and my decision to take clothing seriously. But I can’t go into all that just yet… that would ruin the upcoming documentary.
